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A newly released drink from U.S. dessert chain Crumbl has gone viral after people discovered it contains 840 calories in a single serving. While the colorful drink has become popular on social media, it has also raised concerns about how viral food trends may be influencing teenagers' eating habits.
Recently, Crumbl introduced its new Dirty Soda menu in the United States, which quickly attracted millions of views on TikTok and Instagram.
According to The Takeout, the 32-ounce Crazy Cousins drink contains 840 calories and 186 grams of sugar—the equivalent of about 55 sugar cubes in just one serving. The American Heart Association recommends no more than 25 to 36 grams of added sugar per day, meaning a single drink contains several times the suggested daily limit.
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Health experts say the biggest concern is not the drink itself but the way social media promotes it. Influencer reviews, taste-test videos, and colorful product photos can encourage teenagers to try high-calorie foods simply because they are trending online. As these posts appear repeatedly, oversized drinks and sugary treats may begin to seem like normal everyday choices instead of occasional indulgences.
Experts agree that enjoying desserts once in a while is not harmful, but they encourage teenagers to check nutrition facts before following viral food trends. As social media continues to shape what young people eat and drink, one important question remains: Are teenagers choosing what they truly want, or simply what appears on their screens?
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